Intentional alignment in graphic design matters. Avoid minor errors in spacing and placement. Create pro-level images with evenly spaced elements.
Strategically place icons and logos in your branded graphics. Ensure readability, breathing room, and coherence within the design. Icons enhance tips, quotes, and infographics while emojis add a relatable touch.
Contrasting colors draw focus and ensure aesthetics and accessibility. Use Adobe Color tool for brand palette selection with proper contrast. It now includes a Contrast Checker for WCAG-compliant accessible palettes and addresses color blindness
Avoid overcrowding designs with excessive text, icons, logos, and stock images. Negative space, or free space, is crucial for creating clear information groupings. It prevents visual clutter and enhances readability.
Choose clean, legible fonts that contrast well with the background. If readability is an issue, use solid shapes as text containers. Simplify font selection for effective design
Align graphics with branded colors, aesthetic, and fonts for consistency. Maintain a cohesive online presence reflecting your overall branding. See Wordable for a consistent brand aesthetic.
Incorporate boxes, lines, or shapes to organize and break up elements in your designs. Use them strategically to create negative space and draw focus. Apply sparingly and align with your brand design.
Alignment need not be centered in graphic design. Corner logos, asymmetrical text breaks add interest. Balance visual appeal and logical organization. Example: left-aligned text, right-aligned icon, centered within boundaries
Translucence or opacity adjustments enhance graphic design. Balancing readability and background visibility is crucial. Achieve contrast while maintaining professionalism and quality.
Don't neglect mobile optimization when designing brand images. Over 90% of internet users and 56.89% of internet traffic are on mobile. Ensure proper image sizing and legible text for mobile viewing